pet peeve #71

Ok, so this is a screen shot of the online version, but my peeve is actually the television spot that airs ad nauseum.

In a nutshell, what they are pitching is "any pizza, any toppings or specialty" for whatever price.  Seems straightforward enough.

The snag occurs on the word "any."

Because it really isn't "any" pizza when a certain type of crust is excluded.  This is exacerbated on the commercial by the use of the phrase "any pizza" at least five times in thirty seconds.

Furthermore, the excluded crust is considered a specialty item, which is specifically included.  "Any pizza, any toppings or specialty..."

"Any" is inclusive.  Exceptions are exclusive.

Who's writing this ad copy?  Someone from the local community college ESL classes?

Seems pretty simple to me and my Minnesota small-town public school education.